Creating Patient Value Through Conversations

Think back to the last conversation you had with your doctor. Did you discuss what’s important to you when considering treatment options? Did you make a decision together about your treatment? These are just a couple of the questions that were recently asked via a survey to over 750 people diagnosed with prostate cancer in efforts to get to the root of what patients find valuable in healthcare conversations and decision making.

The good news is that over 85% of respondents ...

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The Power of Personalization in 2017 and Beyond

As the year winds down, we’re reflecting on an area of cancer innovation that saw significant milestones during 2017: personalized medicine. Cancer is personal—it affects different people in many different ways. Treatment goals and priorities differ by individual. Innovation in personalized medicine recognizes that cancer is best treated when it steps away from a one size fits all ...

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Family Caregivers Month: Recognizing Those that Provide Support for Others

The role of a family caregiver is as dynamic as it is diverse. Caregivers are anyone who provide support, physically or emotionally, to a loved one fighting a disease or illness. From spouses and children, to siblings and friends, caregivers come in many forms. This November, National Family Caregivers Month, let’s take time to honor all the caregivers in our lives and reflect on our own caregiving experiences.

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From Health Literacy to Empowerment

This Health Literacy Month, we’re exploring the role of health literacy in empowering people to play an active role in their healthcare.

Let’s start with the basics. By definition, health literacy is the ability of a person to obtain, process, and understand health information and services that help them make decisions about their healthcare. In action, health literacy skills provide you the ...

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The Value of Shared Decision Making

Shared decision making (SDM) is a key component of person-centered healthcare. As the Patient Advocate Foundation explains in a new white paper, SDM is a process in which healthcare providers (HCPs), patients, and caregivers collaborate to make decisions about treatment, tests, care plans, and supportive services. The process allows for the ...

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World Lung Cancer Day: A Time to Honor, Unite, and Inspire

Honor. Unite. Inspire. These are the three pillars of World Lung Cancer Day (WLCD) established by the American College of Chest Physicians, in partnership with the Forum of International Respiratory Societies. To commemorate WLCD, we’re exploring the global impact of lung cancer and the promise that innovative treatments provide to patients and their loved ones.

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Cancer Research: Saving Lives and Reducing the Care Cost Burden

Medical research conducted over the past 70 years has transformed society’s understanding of cancer—what it is and techniques to prevent, detect, and treat it. Research continues to uncover new findings that increase our knowledge of over 200 types of cancer—it’s the cornerstone for continued innovation and life-saving treatments. 

The impact of research is evident all around us—in our friends, family members, and loved ones who are cancer fighters and survivors. Just ...

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Innovation in Colorectal Cancer: Prevention, Treatment, and Cost of Care

In 1999, Prevent Cancer Foundation, a Project Innovation member, led a group of professional and patient groups, including Colon Cancer Alliance and Fight Colorectal Cancer, to designate March 2000 as the first Colorectal Cancer Awareness Month. Prior to that designation, there was very little awareness about this ...

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In Cancer Care, Who Defines Value?

Cancer kills nearly 1,600 Americans every day, translating to almost 25 percent of deaths in the United States and approximately $200 billion in health care costs annually. With numbers like these, it’s no question that cancer impacts everyone – from patients and their loved ones to pharmaceutical companies and the economy. However, with so many stakeholders to consider, how do we truly measure value in cancer care, and which definition should be at the forefront of the ...

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Cancer Moonshot: What’s Next In a Transitioning Administration?

Just over a year ago, on January 12, 2016, former President Barack Obama announced the Cancer Moonshot effort as part of his final State of the Union address. Since that time, former Vice President Joe Biden has worked to build structure and support that will accelerate cancer research to ultimately bring more effective treatments to cancer patients.

Work to date has included the release of a

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